Starbucks Brewing Digital Transformation
Words: 2074 Pages: 7 6747With advances in technology happening at a rapid pace, we are seeing organizations having to define themselves with more than just their core offerings. A renewed focus on the customer experience, no matter what vertical or industry. Customers have more power than ever before and as a result, companies are having to transform themselves in order to compete. When you think of "digital transformation", it would be easy to assume that it's purely about focusing on transforming the digital experience […]