Adidas Customer Service: a Benchmark in Modern Retail
Words: 570 1510Adidas, a name synonymous with athleticism, performance, and style, has evolved from being merely a producer of athletic footwear and apparel to a brand that shapes cultures and bridges divides. The rich history, celebrated collaborations, and unparalleled innovation of the brand are praiseworthy, but a hidden champion in the brand's continued success lies in an often-overlooked aspect: its exceptional customer service. Through strategic foresight, Adidas has managed to transform its customer service from a mere helpline into a significant touchpoint […]